Project’s information and communication campaign in Romania by Ipazia Production
Over the last days, Ipazia Production’s team (based in Bucharest, in Romania) kicked off a wide promotion campaign to reach the young public, focusing on Romanian targets group to share at local level the idea, the objectives and next actions of the “You Dance” project and get the word out. For three days, Ipazia’s staff visited various neighbourhoods of the capital Bucharest, bringing official project’s flyers and brochures, engaging with Romanian young people, migrants and young refugees.
Ipazia has opened a “You Dance” Desk in front of the General Inspectorate for Immigration (IGI Bucharest), where local staff had the opportunity to talk to people from numerous origins and nationalities about the main project’s initiatives. Romanian staff also had the chance to meet people in front of local libraries, parks and malls in the capital. As information and promotional campaign, Ipazia had the aim and the target to reach the greatest variety of young people (locals or strangers).
The overall response to the “You-Dance” project was very positive and it got all of us excited about its potentials. As local staff and organizers, as Ipazia we were proud to highlight how, as a tool for social inclusion, this dance project is a unique opportunity to try something new, meet people, be empathic, feel accepted and embraced – and most of all, while dancing and learning new moves!
Ipazia looks forward to reaching more young people and getting “You-Dance” project started also with dance-based interventions in person, in class with youngsters (Activity 3). For this reason, in Romania, Ipazia Production will continue to communicate project results and new initiatives to a large group of people, inviting them to complete the A2 surveys and to join our next class dance sessions (A3), which will start in half September – beginning of October 2024.
